Understand which emails count toward the monthly email send limit

Each HubSpot account has a monthly email send limit that determines how many emails you can send through certain HubSpot tools each month. The email types that count toward this limit depend on how the email is sent and your subscription.

For example, if you send one marketing email to 100 contacts, 100 email sends count toward your limit. The monthly email send limit resets at the beginning of each calendar month.

Learn more about the email send limits for your subscription in HubSpot's Product & Services Catalog.

Emails that count toward the monthly email send limit

The following types of emails count toward your monthly email send limit:

• Marketing emails sent from the email tool.
• Automated emails sent from workflows, including internal emails.
• Follow-up emails that send to contacts after a form submission.
• Automated blog subscription emails.
• Transactional emails if your subscription does not include marketing contacts. 

Emails that don't count toward the monthly email send limit

The following types of emails do not count toward your monthly email send limit:

• One-to-one emails sent from the CRM.
• HubSpot notification emails.
• Test emails.
• Customer feedback email surveys, including loyalty, satisfaction, and support surveys.
• Transactional emails if your subscription includes marketing contacts.