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Can I update my predictive lead score model after the initial model was built?

Last updated: January 26, 2017

Available For:

Product: HubSpot Marketing
Subscription: Basic, Professional, & Enterprise

Yes, you may update the predictive lead score model if it has been at least 90 days since your last model was built.*

To see if your portal is eligible to update the predictive lead score model:
  • Navigate to Contacts > Lead Scoring.
  • Click the Predictive Lead Scoring tab.
User-added image
User-added image
  • If you see the Rebuild model button (shown below), your account is eligible for a new model. Click on the button to perform a rebuild.

see-rebuild-model-button-1.png

  • Confirm that you'd like to rebuild your model by clicking OK

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When you confirm that you'd like to rebuild your model HubSpot will check to make sure that you have enough data to re-score your contacts. If you're working with a default model because your account did not meet the criteria to build a custom model at the time of the initial build and there is still not have enough data to create a custom model, your rebuilt model will simply be the most updated version of the same default predictive model you currently have.

HubSpot may take up to 48 hours to re-score your contacts. You'll receive an email confirmation letting you know that your model has been build and you can continue using predictive lead scoring.

*We're always working to improve the scoring model! The button to rebuild your model may appear before 90 days if there are new updates for you to take advantage of.