Why are some of my contacts missing a value for IP Country, IP State or IP City?

Last updated: October 6, 2015

HubSpot uses multiple third-party databases to try to match a contact's IP address to the visitors geographic location. IP Country, IP State/Region, or IP City may be blank in some instances. Keep in mind the following:

  • Contacts must submit a form (with cookie tracking enabled) to have an IP address associated with them
  • The IP Country, IP State/Region, and IP City fields were added to HubSpot on January 17, 2014; therefore, contacts created before that date without visits after that date will have no values for those three fields
  • In some instances, HubSpot may not find a match for the geolocation properties against its databases. IP address location data can be spotty in certain areas of the world, so there will be instances, where HubSpot cannot find data for all three of these properties.