Create a content offer that redirects to a thank you page

Last updated: January 16, 2019

Applies to:

Marketing Hub Professional, Enterprise
Legacy Marketing Hub Basic
HubSpot CMS

content offer attracts new visitors to your website and educates them about the value of your products or services. Redirecting to a thank you page encourages these visitors to engage with more content and learn about your business. Learn how to create a thank you page and link it to a landing page with a content offer. For design inspiration, check out landing pages examples on HubSpot's marketing blog.

Create a thank you page

Your thank you page contains your content offer, and more relevant content from your website. You'll be redirecting visitors here after they submit the form on your landing page with the offer.

Please note: since you're asking for visitors to submit information to get this content offer, you may want to work with your developer to block this page from search engines.

  • In your HubSpot account, navigate to Marketing > Website > Landing Pages.
  • Click Create landing page.
  • Select a template for your content offer page. For the thank you page, choose a template that includes your website's main navigation. You can customize the layout of your page template in the design manager tool.
  • Click Publish to take your page live.

Create a landing page that presents the offer

Keep the offer page template simple, and it's recommended to remove the menu from the layout. You can find landing page design example on HubSpot's marketing blog. 

  • In your HubSpot account, navigate to Marketing > Website > Landing Pages.
  • Click Create landing page.
  • Select a template for your content offer page. This template should include a form for visitors to fill out for your content offer. You can customize the layout of your page template in the design manager tool. 
  • In the content editor:
    • Edit your page content and settings. If your offer is an event registration or short-term promotion, you can expire the page on a certain date and redirect visitors to a new URL.
    • Click the form module in your template and customize the module options to redirect this form to another page. Select your new thank you page from the Select a page dropdown menu.
  • Click Publish to take your page live.