Email Tracking

Avoiding your HubSpot Sales tracked emails from being sent to Spam

Last updated: December 15, 2016

Available For:

Marketing: Pro, Enterprise
Sales: N/A

With HubSpot Sales, you can send tracked links in your emails so that you know when an email recipient interacts with the links that you include in your emails. However, links must be formatted properly in HubSpot Sales in order for link tracking to work.

Link tracking can cause messages to be marked as spam (sent to your contact's Junk or Spam folder or not delivered to the inbox) by your recipient's email service if a display URL is used. This is because our link tracking modifies the URLs, and the display URL will appear to be misleading (this is referred to as spoofing). 

To properly format a link for tracking with HubSpot Sales, please do the following:

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