HubSpot logs every time an email is opened or clicked, deduplicating multiple actions in the HubSpot contact overview.However, activities in Salesforce are generated via the Email API, which does not deduplicate actions.
- This means that if a contact opens or clicks an email multiple times, multiple activities will be created in Salesforce as a result.
- Additionally, if a contact forwards an email to others, all of those subsequent opens and clicks will be attributed to the original contact, resulting in more activities in Salesforce.
If duplicate activities are being created long after the original event occurred, this may be the result of a permissions change. Ensure that the integration user is able to see all activities and activity fields.