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Delete CRM records

Last updated: November 18, 2022

Applies to:

All products and plans

Users with Delete permission can delete individual records in HubSpot, including contacts, companies, deals, tickets, custom objects, and calls. Users with Bulk delete permission can can also delete records in bulk.

If you've deleted a record by mistake, you can restore records deleted within the last 90 days.

Delete from within a record

  • Navigate to your records:
    • Contacts: In your HubSpot account, navigate to Contacts > Contacts.
    • Companies: In your HubSpot account, navigate to Contacts > Companies.
    • Deals: In your HubSpot account, navigate to Sales > Deals.
    • Tickets: In your HubSpot account, navigate to Service > Tickets.
    • Calls: In your HubSpot account, navigate to Contacts > Calls.
    • Custom objects: In your HubSpot account, navigate to Contacts > [Custom object]. If your account has more than one custom object, hover over Custom Objects, then select the custom object you want to view.
  • Click the name of your record.

  • In the left panel, click the Actions dropdown menu, then select Delete.

  • If you're deleting a contact, in the dialog box, select an option:

  • In the dialog box, click Delete [record].

Delete records from the object index page

You can delete a single record or delete records in bulk from each object's index page.

  • Navigate to your records:
    • Contacts: In your HubSpot account, navigate to Contacts > Contacts.
    • Companies: In your HubSpot account, navigate to Contacts > Companies.
    • Deals: In your HubSpot account, navigate to Sales > Deals.
    • Tickets: In your HubSpot account, navigate to Service > Tickets.
    • Calls: In your HubSpot account, navigate to Contacts > Calls.
    • Custom objects: In your HubSpot account, navigate to Contacts > [Custom object]. If your account has more than one custom object, hover over Custom Objects, then select the custom object you want to view.
  • Select the checkbox next to the record you want to delete.
  • To delete multiple records:
    • In the table view, select the checkboxes next to the records.
    • In the board view for deals and tickets, hover over a record, then select the checkbox. Once one record card is selected, checkboxes will appear on all remaining cards for you to select.
  • To delete all of the records on your current page or pipeline, select the Select all checkbox at the top of the table or board. In table view, to select all of the records in the view, click the Select all [number] [records] link.
delete-records-from-index-page
  • At the top of the table, click delete Delete.

    bulk-delete-dialog-box
  • In the dialog box, enter the number of records to delete, then click Delete

Delete contacts or companies from a list

If your contacts or companies are members of a list, you can also delete the records from the list. If you want to delete the list but not the records, learn how to delete a list.

  • In your HubSpot account, navigate to Contacts > Lists
  • Click the name of the list.
  • Select the contacts or companies you want to delete:
    • To choose specific records, select the checkbox next to each contact or company.
    • To select all records in the current page of the list, click the checkbox in the top left of the table.
    • To select all contacts in the list, select the checkbox in the top left of the table, then click Select all [x] contacts or Select all [x] companies.

select-all-contacts-to-delete

  • Click the More dropdown menu and select Delete.

delete-contacts-in-list

  • In the dialog box, enter the number of contacts to delete, then click Delete.

Data lost or affected when deleting records

Before deleting HubSpot records, consider the data and tools that will be affected.

  • If a record is deleted, it will be unenrolled from all workflows
  • When deleting a ticket, its associated conversation from the inbox will also be deleted.
  • When deleting a contact:
    • Interaction data and timeline activity in the contact record will be deleted, including form submission data, website visit information, list membership data, data from integrations, lifecycle stage transition data, and information about custom event completion (Marketing Hub Enterprise only).
Please note: only the contact's timeline activity will be deleted. If the contact has an associated company, deal, or ticket, the associated object's timeline activity (e.g., calls and emails) will not be affected as they are explicitly associated with that object.
    • The lifecycle stage of the contact's associated company may be reset or recalculated, based on the associated company's association to other contacts and deals.
    • The data in existing tools and reports will be affected, including:
      • Deleted contacts will be removed from counts in contact reports.
      • Visits from deleted contacts will appear in the sources report, but will be removed from the count of contacts.
      • Deleted contacts generated by a campaign will no longer appear in the campaign dashboard.
      • Submission data for deleted contacts will remain in the form submissions and landing page submissions reports under No contact for 90 days following the contact's deletion. After 90 days, the contact's submission data will be removed. If a contact was deleted to comply with GDPR, their submission data will be removed immediately following deletion.
Please note: when deleting a contact, data in reports on engagements, such as calls, meetings, and tasks, will not be lost. Such reports (e.g. Productivity) will still count engagements of deleted contacts.
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