Last updated: September 26, 2022
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Snippets are short, reusable text blocks that can be used on contact, company, deal and ticket records, in email templates, in chat conversations, and when logging an activity or note.
If you want to create reusable emails, learn more about the templates tool.
Please note: there is a 2,500 character limit per snippet. If your snippet includes a language with double-byte characters, such as Japanese, you may reach the limit with less than 2,500 characters.
Please note: creating a snippet with curly brackets instead of personalization tokens causes issues with HubSpot's template rendering service. Remove any curly brackets to save the snippet.
You can edit, clone, move, and delete snippets on the Snippets dashboard.
To create new folders for your snippets:
Use snippets to leave notes about prospects in the CRM, quickly pull in important details when writing an email to a prospect, or as quick responses during a live chat conversation. You can also insert a snippet when logging an activity or leaving a comment on a record using the HubSpot mobile app for Android. There are two ways to add a snippet:
Please note: if you used personalization tokens in your snippet, these tokens will only populate when you use the snippet on the Email tab of a contact, company, deal, or ticket record.
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