Connect HubSpot and LinkedIn Sales Navigator

Connect HubSpot with LinkedIn Sales Navigator to view LinkedIn insights and Sales Navigator activity directly on your HubSpot records. After connecting the app, users can access information such as profile details, shared connections, and account updates without leaving HubSpot.

This integration helps sales teams research prospects, personalize outreach, and maintain context during the sales process. For example, when reviewing a contact or company record in HubSpot, you can view relevant LinkedIn Sales Navigator information alongside your CRM data to identify engagement opportunities and prepare for conversations.

Review the video below to better understand how you can use HubSpot and LinkedIn Sales Navigator together. 

Before you get started

• You must have a LinkedIn Sales Navigator Advanced Plus account to use this integration. When you connect to LinkedIn Sales Navigator, you're only connecting the integration to your user account. To use the integration, each user will need to connect the LinkedIn Sales Navigator app from the HubSpot Marketplace while signed in to HubSpot with their unique login.
• It is not possible to import contacts from LinkedIn using the integration. 
• If you have a LinkedIn Sales Navigator Advanced Plus account, you can also connect HubSpot and LinkedIn Sales Navigator and Business Manager via CRM Sync.

Connect HubSpot and LinkedIn Sales Navigator

1. In your HubSpot account, click the Marketplace icon in the top navigation bar, then select HubSpot Marketplace.
2. In the search bar, search for and select the LinkedIn Sales Navigator app. 
3. Click Install.

Necessary disclosure: as part of any LinkedIn integration, HubSpot will store your account name and profile picture.

View LinkedIn data in HubSpot

1. In your HubSpot account, navigate to your contacts or companies:
   • Contacts: In your HubSpot account, click More, then navigate to CRM > Contacts. If More doesn't appear in your account, navigate to CRM > Contacts directly.
   • Companies: In your HubSpot account, click More, then navigate to CRM > Companies. If More doesn't appear in your account, navigate to CRM > Companies directly.
2. Click the name of a record. 
3. In the right panel, locate the LinkedIn Sales Navigator card. It'll contain LinkedIn information for the contact or company.
   
   

   Please note: if you install the LinkedIn Sales Navigator app after Oct. 7, 2025, a Super Admin or a user with the Customize record page layout permission must add the integration card to the right sidebar of HubSpot records. Learn more about adding cards to a record page layout. 

   • Contacts: view the contact's LinkedIn job title, company, time in their current role, location, and industry. HubSpot uses the contact's first name, last name, email, company, and job title to search for their profile.
   • Companies: view the company's industry, size, and location. HubSpot uses the company's name and domain to search for their company profile.
4. To save the contact information to a list in LinkedIn Sales Navigator, click Save in Sales Navigator.
5. To access a more detailed view, click View more.
6. To send an InMail to the contact on LinkedIn, click Send InMail.

7. For contacts, you'll see the following tabs:
   • Icebreakers: view shared connections, experiences, and interests, plus a link to the contact's recent activity stream.
   • Get introduced: ask a mutual connection for an introduction to your contact.
   • Related leads: quickly find other leads at the same company and add them to your Sales Navigator leads list.

8. For companies, you'll see the following tabs:
   • Overview: view a summary of the company profile. 
   • Find People: connect with other leads at the company that you share interests and experiences with.
   • Relationship Map: visualize and manage account information and connections. 

8. • Connections: view contacts at the company that you're already connected with.
   • News: view company news to add context to your sales outreach.

Send InMails from contact and company records

You can compose and send InMails directly from a HubSpot contact or company record: 

1. In your HubSpot account, navigate to your contact or company records:
   • Contacts: In your HubSpot account, click More, then navigate to CRM > Contacts. If More doesn't appear in your account, navigate to CRM > Contacts directly.
   • Companies: In your HubSpot account, click More, then navigate to CRM > Companies. If More doesn't appear in your account, navigate to CRM > Companies directly.
2. Click the name of a record. 
3. In the right panel, locate the LinkedIn Sales Navigator card. 

Please note: if you install the LinkedIn Sales Navigator app after Oct. 7, 2025, a Super Admin or a user with the Customize record page layout permission must add the integration card to the right sidebar of HubSpot records. Learn more about adding cards to a record page layout. 

1. 4. Click Send InMail.
   5. In the LinkedIn InMail pop-up box, write your message, then click Send.

You can continue to send InMail messages in HubSpot and view the entire conversation in the LinkedIn InMail pop-up box, but the conversation will not automatically save to the record's timeline. You can manually log a LinkedIn message to a contact timeline if needed. 

If you have access to sequences, you can add task reminders to send InMails or connection requests. Learn how to use LinkedIn Sales Navigator tasks in a sequence. 

Manage LinkedIn Sales Navigator tasks on mobile

If you have a paid LinkedIn Sales Navigator account integrated with HubSpot and have downloaded the HubSpot mobile app, you can manage your Sales Navigator tasks in the app. 

1. Navigate to your tasks in the mobile app.
2. Tap on the Send InMail and Send connection request tasks.
3. You'll be redirected to the LinkedIn app to complete your task. For the Send Connection request task, HubSpot will redirect you to the search screen in the LinkedIn app with the contact name prefilled.

Troubleshoot LinkedIn Sales Navigator

If you encounter issues with the LinkedIn Sales Navigator iframe in HubSpot not loading or displaying an error message, review the common issues below. 

Please sign in to LinkedIn Sales Navigator

This message usually indicates that your LinkedIn Sales Navigator session has expired and needs to be re-authenticated.

To resolve this issue:

1. Log out of LinkedIn Sales Navigator.
2. Log back into LinkedIn Sales Navigator.
3. Return to HubSpot and verify whether the iframe loads correctly.

If the message continues to appear after you've successfully logged in, the issue may be related to your browser or local environment. It's recommended to try the following troubleshooting steps:

• Clear your browser cache and cookies.
• Open HubSpot in an incognito or private browsing window.
• Try a different supported browser.
• Turn off browser extensions or ad blockers.
• Confirm that you're logged into the correct LinkedIn user account.
• Confirm that you have a LinkedIn Sales Navigator Advanced Plus account.
• Confirm that your HubSpot user has an assigned Sales Hub Professional or Enterprise seat.

Subscription-related error messages

The following error messages are typically related to your LinkedIn Sales Navigator subscription:

• You need a LinkedIn Sales Navigator Team contract to gain access to this integration.
• Upgrade to LinkedIn Sales Navigator Team Edition.
• LinkedIn Sales Navigator subscription not found.

If you receive one of these messages, verify the following:

• You have a LinkedIn Sales Navigator Advanced Plus account.
• Your HubSpot user has an assigned Sales Hub Professional or Enterprise seat.
• You're logged in to the correct LinkedIn user account.