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Customize records

Last updated: June 25, 2025

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On a record, there are sections that display information including property values, associations, and how the record is used in other tools, such as lists or reports. To display the most useful information to your users, you can customize the configuration and data shown on records for each object.

For example, the contact record shown below has the following information:

  • In the left sidebar, the About this contact card with basic properties, and a conditional Service properties card with properties related to the contact's preferences.
  • In the middle column, an Overview tab with highlighted property values, and recent activities, an Activities tab with a timeline of interactions, and a Sales tab with sales properties and associated deals.
  • In the right sidebar, the contact's company, deal, and ticket associations, list memberships, and attachments.

GIF image showing a customized middle column tab titled "Sales" within a CRM record. associated deal and other sales content is shown in this tab.

Customize a record's layout and content

To select which data is shown on individual contacts, companies, deals, tickets, and custom object records, you can customize the default record configuration for each object. If your account has teams, you can also create unique views for your teams.

Users must have Customize record page layout or Super Admin permissions to customize a record.

To customize the default view:

  1. In your HubSpot account, click the settings settings icon in the top navigation bar.
  2. In the left sidebar menu, navigate to Objects, then select the object for which you’d like to edit the record view.

  3. Click the Record Customization tab.

  4. To edit the default view, click Default view. This view is displayed to all users who aren't on an assigned team.

    Record Customization tab is selected. there is a default view button highlighted with an orange arrow.

    • Create or update the cards and tabs displayed on the record.
    • Click Save in the top right to save your progress at any time, or click Save and exit to save your changes and leave the editor.

To create or edit a team view (Professional and Enterprise only):

  1. Navigate to the record editor.
  2. Click Create team view, or click the name of an existing view. A team view is displayed only to users who are main team members on the selected team.
    • At the top of the editor, enter a name for the view.
    • To select the teams who will have access to the view, in the top right, click Assign teams. In the dialog box, select the checkboxes of the teams, then click Done.
    • Create or update the cards and tabs displayed on the record.
    • Click Save in the top right to save your progress at any time, or click Save and exit to save your changes and leave the editor.

    Please note: when creating a team view, you'll start from the system default, not your customized default. If you want to add on to your own default, you should clone the default view instead.



    Record customize tool titled "Sales team". Various cards like "Data highlights" and "Breeze record summary" are displayed. An orange arrow points to the "Assign teams" button in the top right corner. Buttons to "Save" and "Save and exit" are also visible

Manage cards on the record

Cards are containers of content that include data about the record or actions you can take for the record. You can customize cards to display information specific to the location or use the same cards in multiple views.

Add or create cards

To add a card from the library:

  1. Hover in the desired column and row, then click the add add icon.
  2. Click the Card library tab. 
  3. Click Add card. You can add multiple cards simultaneously. 
  4. When you are finished, click the X to close the panel.
  5. In the upper right, click Save and exit to save your changes and leave the editor.
GIF image displaying the HubSpot record editor. The user opens a right side panel to add a card from the library.

To create a card:

  1. Hover in the desired column and row, then click the add add icon.
  2. Click Create card on the one you want.
  3. Review the card details and make changes as desired (e.g., name, properties displayed). Learn more about card types.
  4. When you are finished, click Save.
  5. In the upper right, click Save and exit to save your changes and leave the editor.
GIF image displaying the HubSpot record editor. The user opens a right side panel to create two cards. The user proceeds through setup of various options for both cards.

Learn more about creating custom cards.

Please note: you can add up to 50 cards for both the left sidebar and middle column.

Edit, re-arrange, or delete cards

To edit an existing card:

  1. Click the editIcon pencil icon on the card you want to edit.
  2. Depending on the card, you will have different options such as the following:
    • Card title: the name of the card. This is displayed on records.
    • User permissions: a toggle to manage a user's ability to add more properties to a card on their individual view (e.g., About this contact left sidebar card).
    • Associated object type: the object the card's data used. For example, you can select Deals to view associated deal properties within a company record.
    • Properties: the properties to display on the card (e.g., Email, Amount).
    • Filters: the criteria the record must meet for data to be displayed. You can configure advanced filters or up to five quick filters. Learn more about filtering records.
    • Sort by: the property used for sorting. This must be a property used within the card. For example, on a property list card showing Amount, you can sort by Amount
    • Report: the report that you want to display.
    • Action types: the quick action buttons displayed on the card. Learn more about quick actions.
    • Display type: the visualization type for the card details. You can select a summarized or expanded type.
    • Preview: the representation of the card. You can select a record to view how the card will look for it. 
  3. Click the ellipses three horizontal dots icon next to the card's name, then select from the following:
    • Clone card: quickly create a duplicate of the card's details.

    Input field labeled "Card title" with "Contacts" entered. Below, "Internal name" shows "Contacts Association card (default)". A three-dot ellipses icon, highlighted with an orange border, is open, displaying options to "Clone card" and "Reset card". The "Properties" section is visible below 
    • Reset card: quickly revert the card back to its original setup. This can be done on default cards only.
"Tickets" card with the title "Tickets" and subtitle "Tickets Association card (default)". Icons for editing (pencil) and removing (X) are on the right. A handle for reordering (⋮) is on the left
    • Delete card: remove the card from all views. You cannot add the card back to the record. This can be done on custom cards only.

Input field labeled "Card title" with "About this contact" entered.  A three-dot ellipses icon, highlighted with an orange border, is open, displaying options to "Clone card" and "Delete card".

  1. Click Save.
  2. In the upper right, click Save and exit to save your changes and leave the editor.

Please note: system default cards, which have (default) next to their name, cannot be deleted.


To rearrange or delete cards:

  1. Click and drag a card to the desired position.
  2. Click the remove remove icon, to remove a card from the column. Once removed, you can still add the card back from the Add card right panel.
  3. In the upper right, click Save and exit to save your changes and leave the editor.

Manage tabs on the record

Tabs organize record information into separate groups in the middle column. Each tab contains cards with specific data about the record. For example, the default Overview tab includes data highlights, recent communications, and associations cards, whereas the Activities tab contains cards for each of the record's interactions.

All HubSpot accounts can change the order of tabs and rename the Overview tab, but only accounts with an Enterprise subscription can add or edit custom tabs.

  1. To rearrange the tabs, click Change tab order. In the right panel, click and drag a tab to update its position, then click Save.

    image shows 'change tab order' highlighted with orange border

  2. To add a new tab (Enterprise only), click + next to the existing tabs. In the dialog box, enter a name for the tab, then click Done. You can have a maximum of five tabs, including the Overview tab. Learn how to add and edit cards on a tab.

    a plus icon is highlighted with an orange border.

  3. To rename or delete an existing tab, navigate to the tab, then click the name. In the dropdown menu:
    • To edit the tab's name, click Edit tab label, update the label, then click Done.
    • To delete a tab, click Delete tab, then in the dialog box, click Delete tab to confirm. Any cards.

    Please note: the Activities tab cannot be edited or deleted.


    overview tab is highlighted with an orange border. Edit tab label and delete tab options are shown below.
  4. Click Save in the top right to save your progress at any time, or click Save and exit to save your changes and leave the editor.

Once you've organized your tabs, learn how to manage the cards on a tab.

Manage user access to customize records

By default, individual users can customize the properties shown in property lists cards in the left sidebar, and can rearrange the cards in the left and right sidebars. When users edit properties or the order of cards, it only affects their individual view, and does not affect other users.

Users with Customize record page layout or Super admin permissions can adjust the customization settings for individual cards or full sidebars.

Property list cards

To allow or restrict user ability to customize a property list card:

  1. In your HubSpot account, click the settings settings icon in the top navigation bar.
  2. In the left sidebar menu, navigate to Objects, then select the object for which you’d like to manage access to customize the record view.

  3. Click the Record Customization tab.

  4. Click the name of the view you want to manage.
  5. On the property list card, click the edit edit icon, or create a new card.
  6. In the right panel, toggle the User permissions switch on or off. When the setting is on, users can add, remove, or reorder the card's properties on a record or record preview. When the setting is off, users cannot edit the properties. 
  7. Click Save.

'Edit default card' settings for the 'About this contact' section. On the left, the 'About this contact' card has an orange arrow pointing to an edit icon. The right side shows a preview of the contact card with fields like email and phone number. The 'User permissions' section has a checked box

Left or right sidebars

To allow or restrict user ability to reorder cards in the left of right sidebar or a record view:

  1. In your HubSpot account, click the settings settings icon in the top navigation bar.
  2. In the left sidebar menu, navigate to Objects, then select the object for which you’d like to manage access to customize the record view.

  3. Click the Record Customization tab.

  4. Click the name of the view you want to manage.
  5. Navigate to the Settings tab.
  6. To edit user access to edit the sidebar, toggle the switches on or off. With the setting on, users can reorder the cards when viewing a record. With the setting off, users will not be able to move the cards.

The settings tab is highlighted with an orange border. Toggles for user customization are shown: Left sidebar and right sidebar. Both are toggled on.

  1. Click Save in the top right to save your progress at any time, or click Save and exit to save your changes and leave the editor.

Clone, reset, or delete a record view

Once you've customized a default view, you can clone it or reset it to the system default. For team views, you can clone or delete the views.

  1. In your HubSpot account, click the settings settings icon in the top navigation bar.
  2. In the left sidebar menu, navigate to Objects, then select the object for which you’d like to manage views.

  3. Click the Record Customization tab.

  4. To reset the default view to the system default, click the verticalMenu three vertical dots icon, then select Reset default view. In the dialog box, click Reset view to confirm.
  5. To clone a view, click the verticalMenu three vertical dots icon, then select Clone view. You'll be brought to the editor to begin customizing the new view.
  6. To delete a team view, click the verticalMenu three vertical dots icon, then select Delete view. In the dialog box, click Delete view to confirm. Users with access to that view will now be shown the default view, and custom cards added to that view will still be available to add to other views.

GIF image showing a user clicking on vertical ellipses icon. Clone, reset, and delete view options are shown in the pop-up menu.

Additional record customization

To further customize your records, learn how to:

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