Last updated: October 13, 2020
When attempting to enroll a contact in a sequence, you might come across an error message informing you that the contact cannot be enrolled.
This message appears when you're attempting to enroll contacts with a specific opt-out status or with previous send failures. You can review these error messages on your sequence summary page. On your sequences summary page, you'll see error messages under the Enrolled and/or Email columns.
Listed below are some additional sequence error messages that apply to your HubSpot account and email provider rather than specific contacts.
HubSpot imposes send limits so you don't hit your email provider's limit. If a contact encounters this error in a sequence, you should re-enroll them at the following step. Learn more about sales email send limits.
There are a few reasons you may see a Permanent fail error for a contact in a sequence. Check your internet connection and try re-enrolling your contact at this step. Also, try reconnecting your inbox, as your email provider may be preventing you from sending the sequence step to this contact.
HubSpot was unable to access your email account to send this sequence step. Check your inbox connection within HubSpot and your email client.
When you enroll a contact in a sequence from Gmail, the first step is executed by Gmail, not the HubSpot email system. This enrollment failed because Gmail failed to send the first step.
HubSpot is unable to see what caused this error, so try re-enrolling the contact from Gmail after a few minutes. If the issue persists, reach out to Google Support or use the CRM to enroll your contact.
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