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Create a blog

Last updated: December 1, 2025

Available with any of the following subscriptions, except where noted:

Create one or more blogs to organize and publish content for your content strategy. Set a blog name, language, and URL for each blog, and adjust settings.

Please note: the number of blogs you can create depends on your HubSpot subscription.

Permissions required Edit website settings permission is required to create a blog.

  1. In your HubSpot account, click the settings settings icon in the top navigation bar.
  2. In the left sidebar menu, navigate to Content > Blog.
  3. In the Current view section, click the first dropdown menu and select Create new blog. In accounts with the Brands add-on, this will be the second dropdown menu instead. 

The blog settings page is displayed. An arrow points to the Current view dropdown menu. In the menu, a box is placed around the Create new blog hyperlinked text.

  1. In the dialog box, enter text in the Blog name field.
  2. Click the Blog language dropdown menu and select a language.
  3. In the Blog Meta Description field, enter a description for the blog.

The blog settings page is displayed with a dialog box visible for creating a new blog. Three fields are present in the dialog box including Blog name, Blog language, and Blog Meta Description.

  1. When finished, click Create. You'll be directed to the General tab of the blog settings page. On the General tab, you can continue to customize your blog settings.
  2. After the blog is created, you can create and publish a blog post.
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