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Enable Accelerated Mobile Pages (AMP) in your blog

Last updated: February 24, 2021

Applies to:

Marketing Hub  Professional, Enterprise
CMS Hub  Professional, Enterprise
Legacy Marketing Hub Basic

AMP, or Accelerated Mobile Pages, is a mobile-specific page format that loads almost instantly on a mobile device. To load the content quickly, the AMP version of your blog won't load any Javascript files, stylesheets, HubSpot forms, head HTML, or footer HTML.

There are a few limitations to enabling AMP: 

  • At this time, AMP is not available for HubSpot landing pages or website pages.
  • Featured images on AMP-enabled blog posts should be at least 1200 pixels wide.
  • Views of AMP-enabled content will not be tracked on a contact's timeline because AMP blocks the JavaScript included in the HubSpot tracking code.

You can enable AMP for all posts on a blog or only for specific posts. 

Apply AMP across all posts on a blog

Please note: if you want to enable AMP for multiple HubSpot-hosted blogs, you will need to repeat these steps for each blog. 

  • In your HubSpot account, click the settings icon settings in the main navigation bar.
  • In the left sidebar menu, navigate to WebsiteBlog.
  • Click the Select a blog to modify dropdown menu and select the blog where you want to enable AMP. 
  • Navigate to the Google AMP tab.
  • Click to toggle the Enable Google AMP formatted pages switch on.

enable-amp

  • Customize the logo, font, and font color of your Google AMP pages. Learn more about Google's recommendations for this content.
  • Click Save. 
HubSpot will validate each blog post for your blog template. The next time Google crawls the blog post, they will cache the AMP version. If there are errors with the AMP version, Google will send you an email directly to let you know.

Apply AMP to a specific blog post

Please note: this option is only available if AMP is not enabled in your blog settings.


  • In your HubSpot account, navigate to Marketing > Website > Blog.
  • Hover over the blog post you want to update and click Edit.
  • Navigate to the Schedule tab 
  • Within the Google AMP section, select the Enable Google AMP just for this blog post checkbox.

enable-google-amp-for-this-post

  • In the upper right, click Update or Publish to take your changes live.
Once this is enabled, HubSpot will validate this specific blog post. The next time Google crawls the blog post, they will cache the AMP version. If there are errors with the AMP version, Google will send you an email directly to let you know.