How do I follow a contact, company, or deal record?

Last updated: March 2, 2018

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In the HubSpot CRM, you can follow a contact, company, or deal record and receive notifications when there is new activity on the record. 

For example, a sales manager can follow a deal to track stage changes and ensure that sales reps are keeping up with their outreach, while an account manager can follow a company and be notified when a new note is left on their timeline.

Set your follow preferences

  • In your HubSpot account, click your photo or avatar in the top right-hand corner, then click Profile & Preferences.
  • In the left sidebar menu, navigate to Notifications Follow.
  • On the right-hand side of Choose where you receive all Follow notifications, ensure the toggle switch is ON or click it to turn on your email follow notifications.
  • Once the switch is ON, you'll have the option to set your email notification preferences for three follow activities by checking or unchecking the respective boxes:
    • Follow deal engagement: receive a notification when a deal you are following changes stage.
    • Follow record associated: receive a notification when a contact, company, or deal you are following is associated with another record.
    • Follow record engagement: receive a notification when there is a new activity (a note, email, call, meeting, or task has been logged on the record timeline) on a contact, company, or deal you are following.

Follow a contact, company or deal record

  • In your HubSpot Sales account, click Contacts, Companies, or Deals in the main navigation bar.
  • Click the name of your contact, company, or deal record.
  • In the card at the upper right, click Actions, then select Follow.

  • You'll now receive email follow notifications based on the preferences you've set.

Please note: you’ll be set to automatically follow records you're the HubSpot Owner of. To turn off follow notifications for a specific contact, company, or deal you own, navigate to the record and click Actions, then select Unfollow in the card at the upper right.

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