Replace your brand domain

If you're rebranding your company or website, you can replace your brand domain to update the URLs of your hosted content.

Before you get started

• Review the structure of a URL:

• When you replace a brand domain, the brand domain for all connected subdomains will be updated. The rest of the URL structure will remain the same. For example, when replacing the brand domain hubspot with inbound:
  • www.hubspot.com will become www.inbound.com
  • blog.hubspot.com will become blog.inbound.com
• If you're only changing the top-level domain, you don't need to replace your brand domain. You can just connect a domain with the new top-level domain using your existing brand domain.
• Any custom analytics views created using the old brand domain will be deleted from your account after the brand domain is replaced.
• If you're a Marketing Hub Enterprise or Content Hub Enterprise user and have the domain limits increase or the brands add-on, you can host and manage content for an additional brand domain per add-on.

Replace your brand domain

Follow the below steps to replace your brand domain. If you're also changing your subdomain or top-level domain, follow the additional steps at the end of this section to replace your primary domain. 

1. In your HubSpot account, click the settings settings icon in the top navigation bar.
2. In the left sidebar menu, navigate to Content > Domains & URLs.
3. If you're replacing a brand domain with an unconnected domain, connect the new domain as a redirect domain first.
4. In the Hosting domains section, click the Actions dropdown menu for the domain you want to edit and select Replace brand domain.

5. On the Choose brand domain page, click the Brand domain to be replaced dropdown menu and select the old brand domain.
6. Click the New brand domain dropdown menu and select the new brand domain, then click Next.
7. On the Verify domain page, enter text for the Subdomain field (optional). Then click Next.

8. Confirm the details of the current domain and new domain. Then click Replace brand domain.

Swap content on secondary domains

If you have a Marketing Hub Professional, Enterprise or Content Hub Professional, Enterprise subscription, you can use your brand domain as a secondary domain for hosting content or replace any secondary domains with your new brand domain.

To swap content on your secondary domains after replacing your brand domain:

1. In your HubSpot account, click the settings settings icon in the top navigation bar.
2. In the left sidebar menu, navigate to Content > Domains & URLs.
3. In the Hosting domains section, click the Actions dropdown menu and select Make secondary for other content types.

4. In the dialog box, select the checkbox next to each content type for the domain then click Save.
5. After making the domain secondary for other content types, you can manually move content, redirect the previous domain, or disconnect the previous domain:
   • To manually move your content to the new domain:
     • To update your blog, change the blog root URL to use the new brand domain.
     • To update landing pages and website pages, edit each page's settings to change the page URL to the new brand domain.
   • To redirect the old domain to the new domain or disconnect it from your account:
     • In the Redirected domains section, for the previous domain, click the Actions dropdown menu and select Redirect to a different domain. 

• • • In the dialog box, click the Redirect to dropdown menu and select the domain.
    • When finished, click Save. 
  • To disconnect the previous domain from your account, click the Actions dropdown menu and select Disconnect.