Global Privacy Control (GPC) allows website visitors to signal their privacy preferences to websites through their browser or an extension. The signal informs websites of a visitor's preferences on sharing and selling their data. Supporting the signal can help companies manage compliance with laws such as the California Consumer Privacy Act (CCPA) and the Colorado Privacy Act (CPA).
Please note: while these features live in HubSpot, your legal team is the best resource to give you compliance advice for your specific situation.
Permissions required
Website settings permissions are required to edit cookie tracking settings.
To turn on support for GPC:
- Follow the steps to set up your consent banner.
- When creating a banner, toggle the Respond to Global Privacy Control signaling switch on.
- Customize your banner text, or click the Choose default text dropdown menu and select your preferred language for default text.
- Click Next.
- Continue setting up your consent banner.
Once turned on, visitors who have GPC turned on in their browser or through a browser extension will see a banner similar to the one below when they visit your website. Visitors won't be tracked by unessential HubSpot cookies. If you're using HubSpot’s cookie scanning and blocking feature (beta) and cookie blocking is turned on, non-essential third-party cookies will also be blocked by the GPC banner.
If a website visitor without GPC turned on visits your website, they will see your normal consent banner.
Privacy & Consent
