Analyze performance for all pages (BETA)
Last updated: October 8, 2024
Available with any of the following subscriptions, except where noted:
Marketing Hub Professional , Enterprise |
Content Hub Professional , Enterprise |
On the Analyze tab, you can view and filter different reports to see how your website and landing pages are performing.
Analyze website page performance
- In your HubSpot account, navigate to Content > Website Pages.
- Click the Analyze tab.
- View website page performance in the following reports:
- Website page performance with page views and CTA (Legacy) actions: an overview of key metrics, such as views and bounce rate, across all website pages.
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Website visit, new contact, and customer totals by day: an overview of the total sessions, new contacts, and new customers, shown over time.
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- Session bounce rate, average duration, and page view totals by source: the calculated bounce rate, average session length, and page views for session for each traffic source,
- Page Views: the total number of website page views, broken down by a set frequency over time.
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Website visitor session by device type: the percentage of visitors who are viewing website pages on different device types.
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- Activity feed timeline: a snapshot of contact activity, as shown in the activity feed.
- To edit and save a report to the report library:
- Click the filter filter icon in the top right of that report.
- In the dialog box, customize the report's filters in the right column.
- In the bottom left, click Save.
- In the right panel, edit the name and description of the report.
- Select whether the report will be added to a dashboard, then click Next.
- Select a report access option, then click Save.
- To filter all reports by page domain, language, title, publish date, or URL, click the filters at the top of the page, set filter parameters, then click Apply.
Analyze landing page performance
- In your HubSpot account, navigate to Content > Landing Pages.
- Click the Analyze tab.
- View landing page performance in the following reports:
- Landing page summary: an overview of key metrics for all landing pages, such as views and CTA clickthrough rate.
- Page view to submission rate: the percentage of visitors to your landing pages who submitted a form, shown over time.
- CTA rate: what percentage of visitors to your landing pages clicked a legacy CTA, shown over time.
- CTA views: the number of legacy CTAs viewed by visitors, shown over time.
- CTA clicks: the number of legacy CTA clicks on your landing pages, shown over time.
- Page view to customer rate: the percentage of visitors to your landing pages who later became customers, shown over time.
- Form submissions: the number of total form submissions on your landing pages, shown over time.
- To edit an individual report:
- Click the filter filter icon in the top right of that report.
- In the dialog box, customize the report's filters in the right column.
- In the bottom left, click Save.
- To filter all reports by page domain, language, title, publish date, or URL, click the filters at the top of the page, set filter parameters, then click Apply.
Landing Pages
Reports
BETA
Website Pages
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