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Import your website structure into HubSpot

Last updated: May 28, 2021

Applies to:

CMS Hub  Professional, Enterprise

To begin transitioning your website into HubSpot, you can import the URL slug, title, and meta description for each of your external pages. 

Please note: page content can not currently be imported. Website page imports will only import a page's title, URL, and meta description. 

Set up your content import

  • In your HubSpot account, click the settings icon settings in the main navigation bar.
  • In the left sidebar menu, navigate to Website Blog.
  • In the upper right, click Import blog
  • On the content import screen, click Start new import > Website pages.
  • Enter the URL of your website's main page, then click Import pages

import-website-structure

Depending on the size of your site, it can take up to six hours for your pages to be scanned. 

Finish your content import

After the scan is finished, your content import status will change to Ready for import.  You can now review and finalize your import:

Please note: only 400 pages can be included in a single import. You can repeat the following process multiple times for the same website scan.  

  • In your HubSpot account, click the settings icon settings in the main navigation bar.
  • In the left sidebar menu, navigate to Website Blog.
  • In the upper right, click Import blog
  • Next to the Page URL whose pages you want to import, click Review results.  You will see a listing of all pages hosted on the URL you specified in the initial import steps. 

review-import-results

  • Click Preview to see a preview of a page's content, as well as values for its URL, title, and meta description. If a page is missing its title or meta description, that value will display as Unable to identify.

Please note: a title is required in order for a page to be eligible for import. A meta description is recommended, but optional. 


preview-your-imported-page-1
  • To select all pages for import, click Select all [x] pages at the top of the table
  • To select an individual page, select the checkbox next to its title.

select-an-imported-page

  • Once you have selected pages to import, click Import in the bottom right. 
  • In the dialog box, select a publishing status for your imported pages. Imported pages can be created as drafts or published pages. 

Please note: HubSpot strongly recommends importing pages as drafts. Because page content will not be imported, imported pages will be blank and will not have an assigned template. 

  • To prioritize imported pages when URL conflicts occur, select the Overwrite any existing content with imported content checkbox. 
  • Click Save

Your content import's status will update to Import in progress. Once the import is complete, the status will update to Import completed. 

To import additional pages from the same scanned website, click the More dropdown menu and select Back to import review. This will return you to the listing of scanned pages from that website.