BetaCreate blog posts with Breeze Assistant

Create blog posts with content agent (BETA) in Breeze Assistant from a topic, brief, or the URL of existing content you want to refresh or repurpose. Breeze Assistant generates a complete draft and saves it directly to your blog.

For example, a content marketer at Sprocket Supply Co. wants to publish a blog post about sustainable office sourcing. Instead of researching and drafting from scratch, they enter a topic into Breeze Assistant and receive a complete draft saved as an artifact, ready to review and publish.

For an overview of configuring your account for AI features, review how to set up a HubSpot account to adopt AI features.

Please note: you can manage AI feature access in your AI settings and configure what data is shared. Review HubSpot's AI Trust FAQs and AI Model Cards for detailed information on AI security controls, data use, and compliance.

Before you get started

Before you begin creating blog posts with content agent in Breeze Assistant, review these requirements and considerations.

• A Super Admin must toggle the following switches on in AI Settings:
  • Give users access to generative AI tools and features
  • Files data
  • Give users access to Breeze Assistant

Create a blog post with Breeze Assistant

1. In your HubSpot account, click More, then navigate to Content > Blog. If More doesn't appear in your account, navigate to Content > Blog directly.
2. In the upper right, click the Create dropdown menu and select Create with AI.
3. In Breeze Assistant, enter your topic describing your blog post. You can also paste the URL of existing content you want to refresh or repurpose. For example, Create a blog post for 5 ways sustainable office sourcing reduces costs for small businesses.
4. Breeze Assistant may ask clarifying questions, including the goal of the blog post, intended audience, and tone. Review the questions and enter your answer in the chat box, then click the send icon.
5. Review the generated content preview in the panel on the right:
   • To use the content in your blog, ask Breeze Assistant to create a blog post draft. Breeze Assistant will provide a link to continue customizing the blog post.
   • To use the content in an external blog, click Copy in the upper right.
   • To share the content, click the down icon and select Share. In the dialog box, select the users you want to share the content with, then click Done.
   • To export the content, click the down icon and select Export as PDF.

Next steps

• Set up and analyze AEO
• Generate blog posts from AEO recommendations