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Customize the Follow me module in your marketing emails

Last updated: January 11, 2021

Applies to:

Marketing Hub Professional, Enterprise
CMS Hub Professional, Enterprise
Legacy Marketing Hub Basic

If you've added a Follow Me - Email module to your email template, this module can be quickly and easily customized right in the content editor. Learn how to edit follow me buttons for a specific email in the email editor.

To get started, navigate to your email and open the social sharing module:
  • In your HubSpot account, navigate to Marketing > Email.
  • Hover over the email you want to edit and click Edit.
  • Click the Social module in your email to customize the styling and your social account settings.
    • To edit an existing social network, hover over that network and click the edit icon edit.
    • To add a new social network to your module, click + Add. A new social network will be added. Click the edit icon edit to edit this network's details.


  • Use the dropdown menu to select a social network from the list of default options. There will be default icons for these social networks on the list. 
  • Enter the URL for your company's social network. This is what the corresponding social network icon will link to.
  • After you've made your selections, click Back to Follow Me - Email to return to the module editor.


Once you've added all the social networks you want to include, you can customize the layout and appearance of your Follow Me - Email module.

  • To reorder the social networks in your module, click on a social network to drag and drop it into place.


  • To adjust the appearance of the social network icons, use use the dropdown menus to customize the following:
    1. Display: select whether to show the icon or text of the social network, or both.
    2. Icon style scheme: select whether to display a Circular or Square icon. and whether the icons should appear in Color, Black and white, or Grey.
    3. Scale: enter a number or slide the scale to adjust the size of each of the social network icons.
    4. Spacing: enter a number or slide the scale to adjust the spacing between each of the social network icons.
    5. Alignment: select whether the social network icons are aligned to the Left, Right, or Center of your email. Social network icons in this module are always laid out horizontally.


Your changes to your social network settings in the left sidebar panel will be immediately reflected in the content editor.