Schedule emails based on your recipients' time zones

You can schedule a marketing email to send at a specific time in your recipients' time zones. The email will be sent in batches based on the values in your recipients' IP time zone property. Any contact without a value for this property will receive the email in your account time zone.

Understand limitations and considerations

• Emails scheduled according to recipient time zone will be sent whenever the specified time next occurs in that time zone. If that time has already passed on the day when the email is scheduled, it will be sent the following day.
• You can't schedule emails based on recipients' time zones in A/B tested emails.
• If you selected a segment for an email scheduled according to recipient time zone, any contacts added to that segment after the email is scheduled will not be sent the email.
• The send to more feature is not available for emails sent using recipient time zones. Instead, it's recommended to clone these emails to send them to additional recipients.

Schedule an email based on recipients' time zones

1. In your HubSpot account, navigate to Marketing > Email.
2. Click the name of a drafted email. 
3. In the email editor, click the Schedule tab. 
4. In the When will you send the email section, select Schedule for later. 
5. In the Choose send time section, click the Date dropdown menu and select a date. 
6. In the What time zone do you want to use? section, select Recipient's time zone (varied).
7. To see a breakdown of your recipients' time zones:
   • Below Recipient's time zone (varied), click [#]% of your recipients.
     

• • In the right panel, you can review the number of recipients who will be sent the email in each time zone. 

8. In the top right, click Review and schedule.
9. Review the email's information, then click Schedule. 

Analyze email performance

On an email's performance page, you can analyze your email's performance in all time zones or a specific time zone.

1. In your HubSpot account, navigate to Marketing > Email.
2. Click the name of your sent email.
3. To see data for a specific time zone, click the Time zone dropdown menu in the top left and select a time zone. 
4. To see the email's performance across all time zones, click the Time zones tab.