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HubSpot's default product properties
Last updated: November 24, 2025
Available with any of the following subscriptions, except where noted:
Product properties store information about products such as their SKU, pricing model, and unit cost. Reference the default product property names, definitions, and groups below. If you want to use custom properties with products, learn how to create custom product properties.
Learn more about the relationship between products and line items.
Please note: your account may use personalized names for each object (e.g., account instead of company). This article refers to objects by their HubSpot default names.
Billing
- Term: the product recurring billing duration.
Product information
- Create Date: the date the product was created.
- Created by user ID: the user who created this record. This value is set automatically by HubSpot.
- Image Url: the URL of an uploaded product image.
- Last Modified Date: the date any property on this product was modified.
- Merged record IDs: the list of record IDs that have been merged into this record. This value is set automatically by HubSpot.
- Name: the name of the product.
- Object create date/time: the date and time at which this object was created. This value is automatically set by HubSpot and may not be modified.
- Owner: the owner of the object.
- Owner assigned date: the most recent timestamp of when an owner was assigned to this record. This value is set automatically by HubSpot.
- Product description: the full description of the product.
- Product type: the type of product. By default, categorize your product as Inventory, Non-Inventory or Service.
- Record ID: the unique ID for this record. This value is set automatically by HubSpot.
- Record source: how this record was created.
- Record source detail 1: the first level of detail on how this record was created.
- Record source detail 2: the second level of detail on how this record was created.
- Record source detail 3: the third level of detail on how this record was created.
- SKU: the unique product identifier.
- Status: the active or inactive status of the product. Products can be Active or Inactive. The status determines whether the product will appear when creating a line item from a product. Learn more about setting the status of a product.
- Tax Category: the tax category used to determine what amount of tax to automatically apply to line items created from this product.
- Updated by user ID: the user who last updated this record. This value is set automatically by HubSpot.
- URL: the URL of the product listing on a website.
Price
- Billing frequency: how often a product with recurring billing is billed, informing the pricing calculation for deals and quotes. Products with one-time billing aren’t included.
- Pricing model: defines the pricing model as either 'flat' or one of three tiered options. Learn more about pricing tiers.
- Unit cost: the cost of the product to you.
- Unit price: the cost of the product for the buyer.
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