Delete a variation in an A/B test page

Last updated: January 31, 2020

Applies to:

Marketing Hub Professional, Enterprise

In an A/B test landing page or website page, only the B variation can be deleted.

In your HubSpot account, navigate to your landing pages or website pages.
In the pages dashboard, hover over your A/B test page and click Edit.
Click the B icon in the upper left of the page editor.
Click the Settings tab, then click Delete variation at the upper right.

In the dialog box that appears, click Delete B variation.

Once the B variation has been deleted, the page editor will refresh to reflect the main variation.