Domains & URLs

Use brand domains

Last updated: March 17, 2021

Applies to:

Marketing Hub  Professional, Enterprise
CMS Hub  Professional, Enterprise
Legacy Marketing Hub Basic

The brand domain is the part of a domain between the subdomain and the top-level domain. For example, in the URL  www.website.com, website is the brand domain.

url-anatomy-brand-domain

In HubSpot, a brand domain can be used to host unlimited subdomains and top-level domains. For example, if you're using the brand domain hubspot, you can connect www.hubspot.comblog.hubspot.com, and www.hubspot.net.

Marketing Hub Enterprise and CMS Hub Enterprise users can purchase additional brand domains with the brand domain-add on.

Please note: the brand domains tool is separate from your company branding settings, where you can set branding options such as your logo and favicon. 

Brand domain features by subscription level

You can host content, create custom analytics views, and set up content access and publishing permissions for your brand domain based on your subscription level:
  • Legacy Marketing Hub Basic accounts can host content on one subdomain under one brand domain.
  • Marketing Hub Professional accounts can host content on unlimited subdomains and top-level domains under one brand domain. You can set one subdomain as primary for each content type (blog, landing pages, email), and connect additional domains as secondary domains. 
  • Marketing Hub Enterprise accounts can host content on unlimited subdomains and top-level domains under one brand domain. You can set one subdomain as primary for each content type (blog, landing pages, email), and connect additional domains as secondary domains. Additional brand domains can be purchased with the brand domain add-on.
  • CMS Hub Professional accounts can host content on unlimited subdomains and top-level domains under one brand domain. You can set one subdomain as primary for each content type (blog, landing pages, website pages), and connect additional subdomains as secondary domains.
  • CMS Hub Enterprise accounts can host content on unlimited subdomains and top-level domains under two brand domains. For each brand domain, you can set one subdomain as primary for each content type (blog, landing pages, website pages), and connect additional subdomains as secondary domains. Additional brand domains can be purchased with the brand domain add-on.
  • Service Hub Professional and Enterprise accounts can host their knowledge base on one subdomain.
  • Marketing Hub Professional and Enterprise users can create custom analytics views to filter website traffic by subdomain, session country, and URL structure. Enterprise users with the brand domain add-on can also create filtered views segmented by brand domain.
  • Marketing Hub Enterprise users can assign content access and subdomain publishing permissions to their teams. 

Connect an additional brand domain in HubSpot

If you're managing content or reporting for more than one brand in your Marketing Hub Enterprise account, you can host content on an additional brand domain with the brand domain add-on

Please note: if you only want to change your brand domain, connect your new brand domain as a redirect domain in your domain manager, then replace your brand domain.

To purchase the brand domain add-on:

  • In your HubSpot account, click the settings icon settings in the main navigation bar.
  • In the left sidebar menu, navigate to Website > Domains and URLs.
  • At the bottom of your domain manager, click Advanced options.
  • Click Upgrade today, then click Talk to sales to upgrade your subscription.

After you've purchased the add-on, you'll see the Add brand domain button in your Advanced options.

add-new-brand-domain

  • Click Add brand domain.
  • Enter the name of your brand domain, then click Add brand domain.

enter-brand-domain

After adding your new brand domain, you'll be able to connect any subdomain for this brand domain as a primary or secondary domain for your content tools.