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Create and record videos in HubSpot
Last updated: July 22, 2026
Available with any of the following subscriptions, except where noted:
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Marketing Hub Professional, Enterprise
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Content Hub Professional, Enterprise
From HubSpot's video tool, you can create and record videos directly in your HubSpot account. For example, you may want to record a video explaining the features of a new product, or walk a customer through troubleshooting steps. You can also import videos from connected tools like Descript, HeyGen, or Google Drive.
When recording, you can use a script to keep you on track. After creating or recording your video, you can further edit your videos or review and update your video file details.
Create a new video from scratch
If you have a Content Hub subscription, you can create videos directly from the video tool. If you have a Marketing Hub subscription, you can access the video editor from the social tool.
If you have a Content Hub Professional or Enterprise subscription:
- In your HubSpot account, click More, then navigate to Content > Video. If More doesn't appear in your account, navigate to Content > Video directly.
- To create a new video from scratch, in the upper right, click Add videos. Select from the following:
- Your computer: upload a new video clip from your device.
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- Record video: record a new video clip directly from your device.
- Descript: connect your Descript account and export videos to the video tool in HubSpot. Learn more about adding Descript videos to HubSpot.
- HeyGen: connect your HeyGen account and export videos to the video tool in HubSpot.
- Google Drive: connect your Google Drive account and import files into HubSpot. Learn more about adding Google Drive videos to HubSpot.
If you have a Marketing Hub Professional or Enterprise subscription:
- In your HubSpot account, click More, then navigate to Marketing > Social. If More doesn't appear in your account, navigate to Marketing > Social directly.
- In the upper right, click Create post.
- In the Upload media section, click the Generate with AI dropdown menu and select Clip a video. Learn how to create clips from the social tool.
After creating your video, learn how to edit your videos in HubSpot.
Record a video clip
- In your HubSpot account, click More, then navigate to Content > Video. If More doesn't appear in your account, navigate to Content > Video directly.
- In the upper right, click Add videos. Then, select Record video.
- All recorded videos will also automatically appear in the files tool.
- You may need to grant HubSpot camera and microphone permissions in your respective browser.
- In the dialog box, click to toggle the switches to select what to record:
- Camera: record yourself using your computer's webcam. To combine your screen with a webcam overlay, you must select both Camera and Screen.
- Microphone: record yourself using your computer's microphone.
- Screen: you can choose to record your current tab, window, or desktop. You can also select the Record system audio checkbox to records sound from your computer, such as video audio or background music.
- To use a script while recording a video, click Prepare a script.
- To manually create a script, enter your script content into the dialog box.
- To create a script with AI:
- Click Generate with AI.
- Enter a prompt for your script.
- Click the Script length dropdown menu and select a script duration.
- Click Generate.
- In the bottom right, set the scroll speed for your script.
- In the bottom left, click Done. Moving forward, when the script is turned on, it will appear in the dialog box and begin to scroll automatically when recording a video.
- After setting up your script, in the bottom right, you can manage your script:
- To delete a script, click Delete.
- To update a script, click Edit.
- To stop using your script, click the Script on toggle.
- To begin recording, click Start recording.
- In the dialog box, you can choose to Pause, Restart, or Finish your recording.
- After finishing your recording, a preview of your video will appear. After reviewing your video, you can choose from the following:
- Save to files: save the video to your files. The video will appear in both your file manager and the video tool.
- Start over: discard the existing video and immediately begin recording another video. The previous video will be permanently deleted.
- Discard: the video will be permanently deleted and you'll be redirected to the video tool. It is not possible to recover a video after discarding.
After recording your video, learn how to edit your videos in HubSpot.