What is a smart field?

Last updated: December 13, 2016

A smart field is a form field that is hidden if a user already has a value for the field.

  • Example: A contact in your HubSpot portal filled out a form that included First Name, Last Name, Email Address, and Company.
  • The contact then returns to a page on your website with a form that has the Company field marked as smart.
  • The contact will not see this field on the form because we already know what company he works at.

Learn how to make fields smart.