If your website is not hosted on HubSpot, you can still add external website pages to a campaign from the campaign's details page. You can also add external website pages as a campaign step in a campaign template.
You can then manage and report on the campaign using both HubSpot assets and your external pages in one place. After associating your external website page with a campaign, contacts who have viewed the external website page will be attributed to the campaign as an influenced contact.
Associate external website pages with a campaign
Before associating your external website pages, it is strongly recommended to install the HubSpot tracking code on the external page to track analytics. To associate an external website page with a campaign:
In your HubSpot account, navigate to Marketing > Campaigns.
Click on a campaign.
In the upper left, click Actions, then select Add assets.
In the left menu, click External website pages.
In the top right, click Create external website page.
In the Website URL field, enter your website URL. Then, click Create. The external website page will be automatically selected and added to the campaign.
After creating the external website page, in the Add assets dialog box:
To edit the URL for the external website page, hover over the page and click Edit. In the right panel, update the website URL, then click Edit. Any updates made to the URL will affect all associated campaigns.
To delete the external website page, hover over the page and click Delete. This will permanently delete the external website page from all associated campaigns.
After creating your external website page asset, you can click the X to close the dialog box. You can also select the checkbox next to any additional external website pages you'd like to associate with the campaign, then click Save. Each external website page can be associated with multiple campaigns.
Please note: when cloning a campaign, any existing external website page assets will also be associated with the cloned campaign. When reviewing the external website page asset, the asset will display a This URL is part of [number of campaigns] campaign message.
Review your external website page performance
When reviewing the performance of your external website pages:
To track analytics for your external pages in the campaigns tool, your HubSpot tracking code must be installed on the external page.
The page views metric will include historical data from prior to the association with the campaign.
This metric is not tied to the date and time the external website page was associated with the campaign.
To apply specific date ranges to your data, you can use the Date range filter at the top of the Performance tab.
In general, the campaign's page views metric and Google Analytics, or any other non-HubSpot systems, will not match exactly. Learn more about the possible reasons for this discrepancy.