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Last updated: February 26, 2024
A legacy call-to-action (CTA) is a button you can use on your HubSpot content to drive prospective customers to your website, where they can then convert on a form. After creating your CTA, you can review your CTA's views and clicks. Learn more about analyzing your CTA (legacy) performance.
To create more CTA types such as buttons, banners, or pop-ups, learn how to use the new CTA editor.
Please note: it is recommended to migrate existing legacy CTAs to the new editor. Learn more about migrating CTAs (legacy).
You can set up your CTA (legacy) as a custom button using the design options in the CTA editor. To design your CTA as a custom button:
Instead of designing a custom button, you can also upload an image to use as your CTA's design. To design your CTA as an image button:
After designing your CTA (legacy), set up your CTA's options to determine your CTA's name, where your CTA will redirect to, and any associated campaigns.
To set up your CTA options:
On the CTA (legacy) dashboard, you can analyze high-level metrics to review how your CTAs are performing and take action on any of the CTAs listed: