The transactional email add-on gives Marketing Hub customers a dedicated IP address to send emails for commerce receipts, account updates, terms of service changes, and other essential business transactions. Transactional emails are for relationship-based interactions, unlike marketing email, which is typically used to promote your content.
Click the Subscription type dropdown menu and select Transactional.
Send or save your email:
To send a one-off transactional email, such as a terms of service change, you can send or schedule your email from the Send or Schedule tab.
To use your transactional email in a workflow, select the Save for automation radio button on the Recipients tab, then continuing to the Review tab and select Save for automation. Learn more about using emails in workflows.
To integrate this transactional email with an external system, choose the option to Save for single send API. Learn how to use the single send API or the SMTP API.