You can locate all your existing events, as well as create new events, from your events dashboard. Navigate to Reports > Analytics Tools and click Events.
Here you'll see information about all of your existing events, including completion data and associated contacts and customers.
Create a new event
From the Events dashboard, click Create new event at the upper right.
Install the Events bookmarklet
Drag the Create new event button into your browser's bookmarks bar. Once the bookmarklet is installed, you can click it to quickly create a new event.
Wildcard character URLs
You can use wildcard characters in the page URL when creating a visited URL event. Keep in mind that your HubSpot tracking code needs to be present on any page you are tracking an event on.
Some examples include:
Wildcard characters are represented by the asterisk (*). What this wildcard character indicates is that any text which follows this character can be tracked, but does not need to be explicitly defined.