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Create, publish, and review social posts in the HubSpot mobile app

Last updated: June 28, 2023

Available with any of the following subscriptions, except where noted:

Marketing Hub Professional, Enterprise
Legacy Marketing Hub Basic

While you're on the go, you can create a social post and publish it from the HubSpot mobile app. You can also review published, scheduled, and drafted social posts from the app. 

If you're using a computer or laptop, learn how to create and publish social posts on desktop.

Create and publish social posts 

When publishing a social post from HubSpot, the social network will display the name of the user who connected the social account to HubSpot as the post creator. This is because HubSpot publishes the post to the social network using their credentials.

To create a new social post in the HubSpot mobile app:

  • Open the HubSpot app on your device.
  • In the bottom, tap Menu.
  • In the Marketing section, tap Social.
  • In the bottom, tap the + plus icon. Then, tap Social post.
  • Select the checkboxes next to the names of the social network account that you want to publish to. You can publish social posts to Facebook, Instagram, Twitter, or LinkedIn. Each social network has its own character limit: 
    • Facebook: 2,500 characters
    • Instagram: 2,200
    • LinkedIn: 3,000 characters
    • Twitter: 280 characters
  • In the text box, enter the content for your social post.
    • To add a link to your post, enter the content link directly into the text box. A preview of the content link should display: 
      • To display only the preview image, tap the link preview. Then, tap Use preview image only
      • To hide the preview, tap the link preview. Then, tap Remove link preview
    • To add hashtags, use the # symbol. After adding your hashtag, tap the hashtag to preview it on the social network. 
    • To @mention other accounts, tap the @ symbol to mention or tag other accounts. After adding your mention, click the @mention to preview the account on the social network. 
  • To add an image or video to your post:
    • In the bottom left, tap the camera icon.
    • Then, select Choose photo, Choose video, or Take photo or video.
      • After selecting a photo or video, in the top right, tap Add.
      • After taking a new photo or video, in the bottom right, click Use Photo or Use Video.
    • To add another photo or video, tap the camera icon.
    • To delete a photo or video, tap the x icon on the photo or video.
  • To add an image or video from your file manager to your post:
    • In the bottom left, tap the attach attach icon.
    • Then, select Choose image from HubSpot Files or Choose video from HubSpot Files.
    • Select the checkbox next to the photos or video that you want to add. 
    • To add another photo or video, tap the attach attach icon.
    • To delete a photo or video, tap the x icon on the photo or video.


  •  By default, the post will be set to publish immediately. To schedule your post: 
    •  In the bottom left, tap Publish time.
    • At the top, tap Custom date.
    • Select a specific date and time. By default, this will be set to your account time zone. 
  • To associate the post with a campaign:
    • In the bottom right, tap Select campaign
    • Tap the name of the campaign.
  • If you're posting to multiple social networks, set up your social post for each network: 
    • At the top, tap the name of the social network. 
    • To use the same content as your original post, tap Reuse from [social network]. Otherwise, continue setting up your social post. 
    • Repeat for each social network. 
  • To save the post as a draft, tap Save as draft.
  • To schedule or publish the post:
    • At the bottom, tap Next.
    • After reviewing your social posts, click Publish now, Schedule post, or Save as draft

 

Manage and review your social posts 

Use HubSpot's mobile app to review your published, scheduled, and drafted social posts. You can also delete your scheduled or drafted social posts. However, it is not possible to delete published social posts from the HubSpot mobile app, published social posts must be deleted on a desktop or directly from their respective platforms.

To manage and review your social posts: 

  • Open the HubSpot app on your device.
  • In the bottom, tap Menu.
  • In the Marketing section, tap Social.
  • At the top of the page, tap Published, Scheduled, or Draft

  • To filter the posts by social account:
    • In the top left, tap Account.
    • In the Select Accounts dialog box, select the checkboxes next to the social accounts to filter by. 
    • In the top right, click Done. Only posts from the selected accounts will display. 
  • To filter posts by campaign: 
    • In the top left, tap All campaigns.
    • In the Select Campaign dialog box, tap the name of the campaign to filter by. Only posts from the selected campaign will display. 
    • To remove any campaign filters:
      • In the top left, tap the name of the campaign. 
      • In the Select Campaign dialog box, tap Clear
  • To edit a social post: 
    • Tap on the post that you want to edit.
    • In the top right, tap theverticalMenuicon.
    • Tap Edit.
  • To delete a scheduled or drafted social post: 
    • Tap on the Scheduled or Draft tab.
    • Tap on the post that you want to delete.
    • In the top right, tap theverticalMenuicon.
    • Tap Delete.
 
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