Exclude records from an active segment

To exclude specific records from being added to an active segment, you can add exclusions. Records that are excluded using this setting will not be included in the segment even if they meet the filter requirements. 

For example, you have a segment of disqualified contacts. You can exclude the segment of disqualified contacts from being added to your segment of good leads, even if the contacts otherwise meet the other criteria.

To exclude records from a segment:

1. In your HubSpot account, navigate to CRM > Segments.
2. Click the name of an active segment.
3. If you're using the original segments editor, click the Settings tab. If you have access to the Enhanced Segment Builder Experience (BETA), on the Filters card, click Edit.
4. Click the dropdown menus to select segments or records you want to exclude from the segment. You can exclude up to five segments or 25 records from a segment. 
5. Click Save. 

Records that were individually selected or included in selected segments will not be added to the segment moving forward, even if they meet the segment filter criteria. Learn more about creating and editing segments.