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Sync Salesforce reference fields

Last updated: December 16, 2021

Applies to:

Marketing Hub Professional, Enterprise
Sales Hub Professional, Enterprise
Service Hub Professional, Enterprise
Operations Hub Professional, Enterprise
CMS Hub Professional, Enterprise

Reference field values sync from Salesforce to HubSpot as 18-digit record IDs, not labels. While HubSpot cannot automatically pull in these labels, Salesforce reference fields can be mapped to HubSpot custom properties with a dropdown select field type.

  • In the bottom left, click Save.

You'll now be able to segment the reference field based on the field value labels, instead of the field value record IDs.

Please note:
  • This method requires ongoing maintenance. If a new value is added to the Salesforce reference field, the label of the corresponding option in the HubSpot property must be manually edited following the steps above.
  • Only reference/lookup fields in a custom object's sync association settings can be mapped to HubSpot.
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