Last updated: May 20, 2021
HubSpot Insights is a database of company information that HubSpot gathers by combining third party data, web crawling, and crowdsourcing. It is updated in real-time as HubSpot gets new information.
If you add or import a company record with a company domain name, data will be pulled from HubSpot Insights to update the company record. Because HubSpot Insights is pulled from multiple sources, its data may not match the data you collected on the company.
HubSpot Insights may also populate company information in activities where a company domain name is included. For example, if a contact submits a form and their email contains a company domain (e.g. example@hubspot.com), the form submission email notification will include data tied to the domain (hubspot.com).
Please note: when enabled, property values originally added by HubSpot Insights may be updated over time. Any values added by users in your HubSpot account will not be overwritten by HubSpot insights. Some property values may also be used to improve the existing database. Disable the feature to opt out.
Properties that HubSpot Insights populates
HubSpot Insights attempts to pull data into the following default company properties:
- Annual revenue
- City
- Country
- Description
- Industry
- Is public
- Name
- Number of employees
- Phone number
- Postal code
- State/Region
- Street address
- Street address 2
- Time zone
- Total money raised
- Website URL
- Year founded
- Facebook company page
- LinkedIn bio
- LinkedIn company page
- Twitter handle
Disable HubSpot Insights
To disable HubSpot Insights:
- In your HubSpot account, click the settings icon in the main navigation bar.
- In the left sidebar menu, navigate to Objects > Companies.
- In the Automation section, clear the Fill company properties using HubSpot Insights database checkbox.
