Repurpose content using AI with content remix

Last updated: December 9, 2024

Available with any of the following subscriptions, except where noted:

Content Hub Professional , Enterprise

With content remix, you can use Breeze, HubSpot's AI, to repurpose existing text, webpages, images, or audio & video files, into additional content formats.

You can then share key pieces of content more quickly across multiple platforms, engaging more visitors. For example, you can remix a blog post into a podcast episode for customers who prefer to listen to content.

Please note: please avoid sharing any sensitive information in your prompts and only use content that you have a right or license to. Please review the AI-generated content for biases and inaccuracies. To provide and improve the product, HubSpot logs and stores your prompts, generated outputs, and usage metrics when you use our AI tools. HubSpot shares your prompts with AI Service Providers in order to enable your use of this tool, and AI Service Providers access your prompts and generated output for content moderation purposes. Your prompts will be attributed to you. By using this tool, you agree to comply with our AI Service Providers’ policies.

Before you get started

Before you begin working with this feature, make sure to fully understand what steps should be taken ahead of time, as well as the limitations of the feature and potential consequences of using it.

Understand requirements

To use content remix, you will need to toggle the Give users access to generative AI tools and features and Files data switches on in AI settings.

Understand limitations & considerations

A Marketing Hub Professional or Enterprise account is required to generate social posts. The Marketing SMS add-on is required to generate SMS messages.

Create a content remix

You can remix content from the content remix tool, the overview page for your posts or pages, and the content editor.

In your HubSpot account, navigate to Content > Remix.
Click Start remixing.
At the top of the page, click the edit Edit icon and enter a name for your remix.
In the center box, click Add content.

In the left panel, select the content type of your starting content.

To start with a piece of content or block of text:
- In the left panel, select Webpages and text.
- To use a post, page, or case study hosted on HubSpot, click the Content Type dropdown menu and select the content type. Then click the Add content dropdown menu and select the content.
- To use a new block of text, select Start from new text, then enter the text.
- To use a .pdf file, select Upload new document file. Click Upload a file to upload a file from your computer or Browse file manager to select a file from the files tool.
- To use a live page that's externally hosted, select Start from a URL, then enter the URL.
To start with an audio file:
- In the left panel, select Audio.
- To use existing audio content:
  - Select Select from existing content.
  - Click the Add content dropdown menu and select an existing podcast episode.
- To use an uploaded file:
  - Select Upload new audio file.

- - To upload a file from your computer, click Upload a file. Only .aac, .aif, .m4a, .mp3, .mpa, .ra, .wav, and .wma files are supported.
  - To select a file from the files tool, click Browse file manager. Only .aac, .aif, .m4a, .mp3, .mpa, .ra, .wav, and .wma files are supported.

Please note: converting large .wav files to .mp3 format is recommended before uploading.

To start with an image file:

- In the left panel, select Image.

- To upload a file from your computer, click Upload a file. Only .jpg, .jpeg, .png, .gif, .tif, .tiff, .ico, .bmp, .webp, and .svg files are supported.

- To select a file from the files tool, click Browse file manager. Only .jpg, .jpeg, .png, .gif, .tif, .tiff, .ico, .bmp, .webp, and .svg files are supported.

To start with a video file:

- In the left panel, select Video.
- To upload a file from your computer, click Upload a file. Only .mov, .avi, .flv, .wmv, .rm, .3gp, .3g2, .asf, .asx, .mpg, .mp4, .mpeg, .swf, .m4v, and .webm files are supported.

- To select a file from the files tool, click Browse file manager. Only .mov, .avi, .flv, .wmv, .rm, .3gp, .3g2, .asf, .asx, .mpg, .mp4, .mpeg, .swf, .m4v, and .webm files are supported.

When you've selected your content, click Add content.
In the content remix, click the + Add button below your original content.

generate-new-content-to-content-remix

In the left panel, select the checkbox next to each content type you want to generate.
To generate additional pieces of the same content type, use the up uuincrease and down decrease icons in the counter to set how many pieces of that content type will be generated.
Once no more than six pieces of content across all content types have been selected, click Next.

select-content-types-to-generate

Customize the fields for the content types you've selected, then click Generate.
Once a type of content has generated, click its preview text, then view the full generated content in the right panel.
Click Save and edit in app to add the generated content to the related tool, then continue editing it there.
To generate additional content based on the new content, click the + Add button beneath a piece of generated content, then repeat the process.

create-additional-content-in-content-remix

Understand content attributes

You can set specific attributes for each type of content you generate.

For ad posts, you can set the following attributes:
- Ad account: the connected ad account where the ad will be created.
- Objective: additional context for generating the ad.
- Include generated image in ad: whether an image for the ad will also be generated.
For audio files, you can set the voice used.
For blog posts, you can set the following attributes:
- Blog: the HubSpot blog where you will host the new post.
- Objective: additional context for generating the blog post.
- Length: the word count of the blog post - short, medium, or long.
- Include generated image in blog post: whether a featured image for the blog post will also be generated.

For images, you can set the following attributes:
- Style: artistic style of the generated image.
- Image Dimensions: orientation of the generated image - square, landscape, or portrait.
For landing pages, you can set the following attributes:
- Template: the template used for the page.
- Objective: additional context for generating the landing page.
- Include generated image in landing page: whether an image for the page will also be generated.
- Image Style: if you're generating an image, the artistic style of the generated image.
For emails, you can set the following attributes:
- Template: the template used for the email.
- Business Unit: if you have the business units add-on, which business unit will be associated with the email.
For podcasts, you can set the following attributes:
- Podcast show: the podcast show for the episode.
- Episode topic or idea: the key topics, goals, and main points of what the episode will cover.
- Country of target audience: the country that the podcast's target audience members should belong to. Specify the country for better SEO targeting.
- Include generated image in podcast: whether an image should be generated and included for the podcast's episode artwork.
For social posts, you can set the following attributes:
- Networks: the social network where the post will appear.
- Objective: additional context for generating the post.
- Include generated image in social post: whether an image for the post will also be generated.
For SMS messages, you can set the language.

For website pages, you can set the following attributes:
- Template: the template used for the page.
- Objective: additional context for generating the page.
- Include generated image in landing page: whether an image for the page will also be generated.
- Image Style: if you're generating an image, the artistic style of the generated image.

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