Automatically generate podcast episodes (BETA)

Use AI to create your podcast episode using prompts. When generating podcast episodes, your brand voice and company identity information (e.g. company name, industry, target audience, and more) will be used to create the podcast episode title, podcast outline, podcast show notes, and episode artwork.

After generating your podcast episode content, you can customize the script before publishing. Learn more about generating content with AI assistants in HubSpot.

Necessary disclosure: Please avoid sharing any sensitive information in your prompts and only use content that you have a right or license to. Please review the AI-generated content for biases and inaccuracies. To provide and improve the product, HubSpot logs and stores your prompts, generated outputs, and usage metrics when you use our AI tools. HubSpot shares your prompts with AI Service Providers in order to enable your use of this tool, and AI Service Providers access your prompts and generated output for content moderation purposes. Your prompts will be attributed to you. By using this tool, you agree to comply with our AI Service Providers’ policies.

Turn on AI settings for podcasts

To create podcast content using generative AI, you must turn on the following AI settings:

• In your HubSpot account, click the settings settings icon in the top navigation bar.
• In the left sidebar menu, in the Account management section, navigate to AI.
• In the Access tab of your AI settings, click to toggle the Give users access to generative AI tools and features switch on. Learn more about managing your AI settings.

Automatically generate podcast episodes

To automatically generate podcast episodes, your user account must have at least Podcasts Edit permissions.

• In your HubSpot account, navigate to Content > Podcasts.
• In the top right, click Start with AI. 
• If you do not have an existing podcast show, configure the following podcast show details.
  • Podcast show title: enter a unique name for your podcast. If you share your podcast, this name will appear on external audio platforms.
  • Podcast show description: enter a description for your podcast.
  • Language (cannot be changed later): select a language for your podcast show. 
• After setting up your podcast show, in the bottom right, click Define idea. If you already have an existing podcast show, this screen will not appear. 
  
  

• Enter your episode topic or idea. This will be used to create your podcast episode script and content, it is recommended to be as specific and detailed as possible. 
• Click the Country of target audience dropdown menu and select a country. 
• To add reference files and content to further personalize your episode, click Upload files or Browse. 
• To change the podcast show for the podcast episode, click the Podcast show dropdown menu and select an existing show. 
• At the bottom right, click Select title.
   

• Select the radio button next to the title that you'd like to use. To edit an existing title, click the edit pencil icon next to the title. 
• To generate a new title based on an existing title, click Show more titles. 
• At the bottom right, click Review outline. 

• When customizing your podcast outline, each paragraph header will correspond to an audio clip section in the podcast episode editor. The talking points will determine the content in each audio clip section. 
  • To edit a paragraph header or talking point, click the edit pencil icon.
  • To regenerate new paragraph headers or talking points, click the regenerate icon. 
  • To reorganize your podcast outline, click and drag the dragHandle drag handle icon next to the paragraph header to your desired order. 
  • To delete a paragraph header or talking point, click the x icon next to the paragraph header or talking point. Deleting a paragraph header will automatically delete any associated talking points. 

Please note: when setting up your podcast episode outline, you must have between 3 and 10 header sections. 

• After setting up your podcast outline, click Generate episode (~xmin duration). The duration of the generated episode will be displayed. After, you'll be redirected to the podcast editor. 
• In the editor, review and customize each audio clip section. Then, at the bottom, click Generate full episode audio (~X min duration). If not, you will not be able to publish the podcast episode. 
   

• At the top, click the Episode details tab. Then, review and customize your generated title, show notes, and artwork. 
• After setting up your podcast episode details, in the top right, click Publish. Then, you can share your podcast on HubSpot pages or external platforms.