Last updated: July 8, 2025
Available with any of the following subscriptions, except where noted:
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You can reset a forgotten password, change your password from within HubSpot, or reset the password of another user in your account.
Reset your password
If you’ve forgotten your password, you can reset it from the login page by clicking Forgot my password. An email will be sent to you with instructions and a link for resetting your password.
- If the password reset email doesn't appear in your inbox, you may need to add hubspot.com to your email allowlist.
- The reset link expires after 24 hours.
- If you've attempted to reset your password multiple times, make sure to click on the most recent password link. Once one password reset email is generated, it invalidates the link in the previous email.
When entering your new password, HubSpot will check the password against publicly leaked passwords. If your password matches a leaked password, you'll receive the error: That password is insecure.
This does not indicate that your HubSpot account has been compromised. But, for security reasons, you'll need to choose a different password. Learn more about account security and passwords.
Once the password has been reset, you'll receive a password reset confirmation email and a confirmation text message.
If you can't log in after resetting your password, try these troubleshooting steps.
Change your password when logged in to HubSpot
To change your user account's password:- Click your profile picture in the top right corner of your HubSpot account, then click Profile & Preferences.
- In the left sidebar menu, navigate to General.
- At the top, click the Security tab.
- In the Password section, click Reset password.
- In the dialog box, enter your current password and your new password.
- At the bottom, click Reset password to confirm the change.
Reset another user's password
If you have Add and edit users permissions in your HubSpot account, you can also send reset password emails to other users:
- In your HubSpot account, click the settings icon in the top navigation bar.
- Click Users & Teams in the left sidebar menu.
- Hover over the name of the user, then click the Actions dropdown menu, and select Reset password.
The user will be sent an email with instructions and a link for resetting their password.
Proactive password resets
For security reasons, HubSpot checks your password against publicly leaked passwords. When the password you're using matches a password that has been publicly leaked, HubSpot will prevent you from logging in, then send you a password reset email. This protects your account from bad actors who have access to publicly leaked passwords.
When you receive the email, click Visit your HubSpot account and update your password at the bottom of the email and continue to update your password. Once your password is updated, you should be able to log into your HubSpot account.
Password creation for new accounts
When creating a password for a new HubSpot account, HubSpot will check the password against publicly leaked passwords. If HubSpot detects a match to a leaked password, you'll see the following error message: Please choose a different password. This has been identified as a risky password.
To protect your account, HubSpot won't allow you to use this password, as it's a commonly known password on the internet. This doesn't mean that any of your other internet accounts have been compromised, but it's recommended that you change this password if you're using it elsewhere.
Failed password login attempts
After 10 consecutive failed login attempts, HubSpot will send a password reset email to your user email.
