Last updated: February 15, 2023
Available with any of the following subscriptions, except where noted:
All products and plans
|
After connecting your LinkedIn Ads account to HubSpot, your existing LinkedIn Lead Gen ads will automatically appear on your HubSpot ads dashboard.
Any issues syncing leads from your Lead Gen ads are usually due to insufficient user permissions or report filtering. If you're encountering issues, please try the steps below.
Confirm your account's lead syncing permissions
To sync leads from LinkedIn Lead Gen Forms, the user who connects the LinkedIn Ads account must be a Super admin, Content admin, or Lead Gen Forms Manager for the associated LinkedIn Business Page.
To check the permissions of each user who has access to the page in your LinkedIn account:
- Log in to your LinkedIn account.
- In the left sidebar menu, under My pages, select the page you want to connect to HubSpot.
- In the upper right, click Admin tools > Manage Admins.
- Under the Page Admins tab, locate your LinkedIn user and confirm that you're listed as a Super admin, Content admin, or Lead Gen Forms Manager. If you're not listed with one of these roles, you will need to request admin access to the LinkedIn page.
- Once the admin permissions have been granted, you can try setting up your lead sync again.
Check your report filters
Depending on which attribution report you've selected in the ads dashboard, some synced leads may not display. For example, the First form submission attribution report will only display contacts who were created as a result of filling out a lead form. If a contact existed in your account before converting on a lead form, they would not display with the First form submission filter selected.
To check for any discrepancies that may have resulted from the report's filtering:
- If you have a Marketing Hub Professional and Enterprise subscription, you can use the All form submissions attribution report to see all leads that have synced from lead ads.
- If specific leads appear to be missing, you can navigate to your contacts and search by email address. Synced leads will have an ad event and lead ad form submission event on their contact record, which you can use for list and workflow segmentation.
