How to use the Social Monitoring tool to engage with prospects

Last updated: January 13, 2017

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Product: HubSpot Marketing
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Social monitoring is a powerful tool for engaging with your company's prospects on Twitter. You can use social media monitoring streams to:

  • Keep track of what prospects are saying about your industry and your company.
  • Form a relationship with the prospect based on what they seek and their interests in the industry.
  • Monitor the Tweets of thought leaders in your industry when they mention certain terms on Twitter using the integration with Twitter lists.

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