Marketing email send was stopped

Marketing emails that start to accumulate a high percentage of hard bounces, spam reports, or unsubscribes may be stopped automatically by HubSpot's email protection system. This helps protect your email sender reputation and reduce the chances that your emails will be identified as spam. 

Resend a stopped email manually

To protect your sending reputation, complete the following steps before trying to resend your email:

1. Confirm that your recipients are meet HubSpot's ending requirements. 
2. Verify that you have imported all opted-out contacts from other email systems into HubSpot.
3. Delete any contacts who haven't heard from you in over six months. You can create an active segment for these contacts by filtering for the contact property Last email send date.

Resend your stopped email automatically

Manually sent emails

When you receive the notification from HubSpot about your stopped email, click Send to remaining engaged contacts to send a clone of your original email to any remaining recipients who have received, opened, or clicked one of your emails, or opted in through a form submission.

Clicking the Send to remaining engaged contacts button will bring you directly into the email editor of a clone of your original email that was stopped. This email clone will contain a new exclusion segment in the recipients section to ensure that any unengaged contacts are dropped automatically when you re-send the message. 

Please note: if no contacts match the engagement criteria outlined above, the Send to remaining engaged contacts button won't be displayed in the email notification from HubSpot.

Emails sent via a workflow

When you receive the notification from HubSpot about your stopped workflow email, click View email performance in the email to navigate directly to the email that was stopped. From the post send page, you can review additional details on why the email was stopped.

You will need to review any associated contacts and clean up any that did not provide consent for you to email them, along with any contacts who have become stale.