Can't connect Instagram Business Account to HubSpot

Last updated: December 14, 2020

Applies to:

Marketing Hub  Professional, Enterprise
Legacy Marketing Hub Basic

If your Instagram Business Account isn't showing up when you try to connect it to HubSpot, it's likely due to how your Instagram account is associated with your Facebook business page. This can be resolved by converting your Instagram account into a Business Profile from the Instagram app.

Facebook business page connection

  • In your Facebook account, navigate to your Facebook page.
  • In the upper right, click Settings.

  • In the left sidebar menu, navigate to Instagram.
  • In the Disconnect Instagram Account setting, click Disconnect.

  • Log out of the Facebook app completely on your mobile device.
  • Open the Instagram app on your mobile device and check your account settings:
    • Navigate to your profile, then tap listView in the top-right.
    • Tap Settings, then tap Account.
    • Tap Sharing to Other Apps.
    • Confirm that your Facebook page is listed next to socialBlockFacebook Facebook at the top of the screen. If you don't see your page, follow these instructions on the Instagram Help Center to connect your page.


HubSpot integration settings

If your Instagram account still isn't showing up when you try to connect it, take these additional steps:

  • Navigate to your Facebook account.
  • In the upper right, click the dropdown arrow downCarat and select Settings.
  • In the left sidebar menu, navigate to Business Integrations.
  • In the HubSpot integration box, select the checkbox and click Remove.

  • In the dialog box, ensure the Also delete all posts, photos and videos on Facebook that HubSpot may have published on your behalf checkbox is not selected. Click Remove.
  • Reconnect your Instagram account to HubSpot.
This should ensure all necessary permissions are given to HubSpot to publish to Instagram. If your Instagram account still isn't showing up when you try to connect it, contact HubSpot Support.

If you're unable to connect your Facebook page to HubSpot, refer to this article: Can't connect Facebook page to HubSpot.