Set up your form submission notifications

Last updated: September 12, 2018


In HubSpot, you can send notifications whenever a contact submits one of your HubSpot forms. If a contact has previously submitted any other form on your website, the submission notification will indicate a contact reconversion so that you can identify contacts who have repeatedly engaged with your content.

Below you'll learn how to set the default recipients for notifications when a visitor submits your form on any page; how to customize these recipients for specific HubSpot pages (Marketing Hub BasicProfessional, or Enterprise only); how to subscribe to form submission notifications; and how to troubleshoot if you are not receiving notifications.

Set default recipients 

To set the default email address(es) to which you'd like your form submission notifications to be sent:

  • In your HubSpot account, navigate to Marketing > Lead Capture > Forms.
  • Click the name of your form.
  • Click the Options tab.
  • Enter the email address(es) of the notifications recipients in the Send submission notifications to field. You can also select teams here.
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Customize recipients on individual pages

If you have a Marketing Hub BasicProfessional, or Enterprise account and your form appears on multiple HubSpot pages, you can override the form defaults and set specific recipients for submissions on a particular page. To do so:

Please note: if you choose to override the form defaults, the default recipient(s) set at the form-level will not receive notifications for submissions on this page unless you add them on the page. 

  • In your HubSpot account, navigate to Marketing > Website > Landing Pages.
  • Hover over the landing page and click Edit
  • Click the form module in the page editor to edit the form's options. 
  • Scroll down to Form Submission Notifications and check the Send form notifications to specified email addresses instead of the form defaults box.
  • Add your email address(es) to the field below. 

Subscribe to form submission notifications

In order to receive form submission notifications yourself, you'll need to subscribe to notifications in Profile & Preferences:

  • In your HubSpot account, click your account name in the top right corner, then click Profile & Preferences.
  • In the left sidebar menu, navigate to Notifications > HubSpot.
  • Scroll to the Submissions section, then click Advanced preferences
  • Select the Email checkbox to the right of Form Submissions.form-submission-notification


Not receiving form submission notifications

If you've subscribed to form submission notifications and your email address has been added as a notification recipient, but you're not receiving notifications:

  • Check your spam/junk folder and any mail filters you have set up
  • Add and to your email address book or as contacts in your email client. 
Please note that form submission notification emails will not be sent if a visitor does not provide an email address in the default email field and has not been tracked by a HubSpot cookie.

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