Sales Templates

How do I create an email template in HubSpot Sales?

Last updated: December 13, 2017

Available For:

Marketing: N/A
Sales: Free, Starter, Professional

You can create emails templates to use when sending emails to contacts within the CRM or in your external email client using HubSpot Sales. Follow the instructions below to create a new template:

  • In your HubSpot Sales account, navigate to Sales Tools > Templates.
  • Click Create template and select From scratch
  • Enter a Template name
  • Add a subject line for your template.
  • Enter the body of your email. Use the formatting options at the bottom of the editing window to modify the text. To include personalization tokens in your email template, click the Contact token or Company token in the bottom right corner and select a property. You can also add a meeting link by clicking the Meeting link dropdown.
  • Templates must include text. Templates with images only will not attach successfully to your email from within the CRM or your email client. 
  • To make this template available to your team, click the dropdown in the top-right and select Shared

  • When you've finished setting up your template, click Save templateThis template will now appear as an option when sending an email to a contact from the CRM, Gmail, or Outlook

Please note: creating a sales template with curly brackets instead of personalization tokens causes issues with HubSpot's template rendering service. Before saving your template, remove any curly brackets.


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