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How to set up resubscription emails for forms

Last updated: August 22, 2017

Available For:

Product: HubSpot Marketing
Subscription: Basic, Professional, & Enterprise

For one reason or another, sometimes people will unsubscribe from your emails. It happens. But what if they come back to your site and fill out a new form because this offer you have now is just too good to be true? Well, now you can send them a resubscription email to give them the option to begin receiving email communication from your company again.

This feature recognizes when the person filling out your form has previously unsubscribed from your email and will send them an automated email that allows them to update their subscription preferences so you can email them again.

Please note: the resubscription email link will only appear for contacts who have unsubscribed from all email communications. If a contact has unsubscribed from only a specific email type, the resubscription link will not appear. These contacts will have to go to a previously received email from you to change their subscription preferences. 

Follow the steps below to enable this feature and set up your resubscription email.

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