Last updated: February 2, 2024
Any person who interacts with your business can be saved as a contact in HubSpot. Examples of contacts include visitors that convert on a form, visitors who contact your chat team, or potential customers that your team met during an event. You can create individual contacts from the contacts index page, or create contacts through other HubSpot tools.
To customize how contacts are created, learn how to set the properties that appear when users create contacts.
To watch an overview on how to create a contact in HubSpot, check out the video below:
To manually create a contact:
Please note: it is not recommended to add contacts to the CRM without an email address because HubSpot uses the email address to deduplicate contacts and automatically associate contacts with companies.
There are additional ways to create contacts in HubSpot:
Once you create a contact, you can access their record to log and retrieve information. You can associate a contact record to other objects, such as companies, deals, and tickets. Associations help you keep track of the relationships between your objects in HubSpot and enables HubSpot to sync relevant activities between these associated objects.