Last updated: October 13, 2020
If you're carrying out an account-based marketing strategy, your target accounts home is the command center for marketing and sales teams to monitor account progress. It helps you keep track of the accounts you or your team want to work on and allows you to quickly filter through these accounts to identify next steps.
The first time you access it, set it up by selecting a few target accounts to view in the home. You can always add more target accounts later.
When you add a target account, you can monitor and analyze the companies' data in your target accounts home. You can mark companies as target accounts in bulk through updating the Target account property of the company records in the company home, through a company import, or via a company workflow to True.
Otherwise, you can do it manually within your target accounts home. To manually add target accounts:
Please note: these companies must have been created, before you can select them as target accounts.
Once you've added your target accounts, you can view high level metrics at the top of your target accounts home.
In the table, you can view:
To identify potential accounts in your target accounts home:
You can also identify potential accounts among your company records by creating a score property for your companies or a workflow that helps you mark suitable companies as target accounts based on their property values.
Please note: all users can see the Account overview on a high level in the right panel of a company record. If you've a Sales Hub Professional or Enterprise seat, you can access the full Account overview in the company record.
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