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Salesforce integration sync triggers

Last updated: April 1, 2024

Available with any of the following subscriptions, except where noted:

Marketing Hub   Professional , Enterprise
Sales Hub   Professional , Enterprise
Service Hub   Professional , Enterprise
Operations Hub   Professional , Enterprise
Content Hub   Professional , Enterprise

There are various actions and events that trigger a sync between HubSpot and Salesforce. HubSpot also checks for new information that needs to be updated across your HubSpot and Salesforce accounts every 15 minutes, and a sync is triggered as needed.


Automatic sync triggers

Please note: when a lead or contact is removed from an active Salesforce campaign this will not trigger a sync. 

Contact lists and individual contacts, companies, and deals can be manually synced to Salesforce.

Contact not syncing to Salesforce

As a general rule, contacts will not sync to Salesforce if they:

If a HubSpot contact meets the sync criteria, check the Salesforce Sync card in their contact record for errors.

  • In your HubSpot account, navigate to CRM > Contacts.
  • Click the name of the contact.
  • The Salesforce Sync card will display any error(s) preventing the contact from syncing to Salesforce. Click View error detail for more information on what the error is and how to resolve it. Learn more about common Salesforce integration sync errors.

Learn how Salesforce accounts sync to HubSpot as companies and how Salesforce deals sync to HubSpot as opportunities.

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