Last updated: October 13, 2020
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Find answers and general information quickly about the ads tool in HubSpot. If you have any specific questions about Facebook lead ads in the ads tool, check out frequently asked questions about Facebook lead ads.
Facebook Ads: HubSpot can track most Facebook ad types but it cannot track ads placed on Instagram stories or Instagram feeds, and ads on Facebook that do not link to external sites, like Facebook Messenger ads.
LinkedIn Ads: HubSpot can track most LinkedIn ads, but it cannot track carousel or Message ads. Leads who submit Lead Gen Forms on any ad type will sync to HubSpot, even if the ad type is not trackable.
For ad types that Hubspot isn't able to track, the HubSpot ads tool will report basic information, such as clicks and impressions. Contacts will not be attributed to untracked ads. Learn more about ad tracking in HubSpot.
After you connect your Facebook Ads, Google Ads, or LinkedIn Ads account to HubSpot, your existing ads will automatically sync to HubSpot and appear on your ads dashboard, which can then be viewed and tracked in HubSpot.
To pause an active ad campaign or individual ads in the ads tool:
If you're disconnecting and reconnecting your Facebook Ads, Google Ads, or LinkedIn Ads account for troubleshooting purposes, be aware that:
Ad spend is the total amount of money spent on ads during the last 30 days across all ad accounts that are connected to your HubSpot account. Depending on your Marketing Hub subscription, your account will have one of the following ad spend limits:
Ad spend limits reset based on a rolling 30-day period. This means your limit doesn't reset on a specific day, but rather your total ad spend is evaluated each day for the previous 30-day period. When your account gets close to its ad spend limit, a banner will be shown on your ads dashboard.
Once the spend limit is reached, users in the account will no longer be able to:
Both of these tasks can be accomplished directly in your ad account instead. Tracking, reporting, lead syncing, and audience syncing are not affected when spend limit is reached. You can increase your spend limit by $50,000 USD per month by purchasing the Ads add-on. The add-on will also allow you to create an additional 50 contact list audiences.
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