The ads dashboard is where you’ll go to create new paid campaigns, manage active and paused campaigns, and to drill down into your ads data.
To get to your ads dashboard, navigate to Reports > Ads. Here, you'll see your impressions, clicks, leads, and the number of deals associated with those leads that you have marked as closed won. You can filter by time range and networks to refine your data. see your impressions, clicks, leads, and the number of deals associated with those leads that you have marked as closed won.
The campaigns you’ve created will appear below in the campaigns table, which displays data on the campaign’s spend, leads, and ROI. You can dig further into the campaign’s metrics by clicking the campaign name.
Click the Analyze tab to view a graph of the number of impressions, clicks, leads or customers from your campaigns have received on each day during the time period specified at the top of the dashboard. You can customize the time period or filter by network using the filters at the top.
Below the graph, in the Networks section, you’ll find a breakdown of your campaigns by channel, as well as a breakdown of each channel’s cost, impressions, clicks, leads, customers, and overall ROI.
The final section displays a set of graphs to show your top campaigns and underperforming campaigns. These charts compare the estimated revenue and ad spend for each of the campaigns.