Forms

How can I add placeholder text to my form fields?

Last updated: April 5, 2018

Available For:

Marketing: Free, Starter, Basic, Pro, Enterprise
Sales: N/A
Service: N/A

Follow the directions detailed below to add placeholder text to any of your form fields.

Please note: it is not possible to add placeholder text for file upload, date picker, radio select, and dropdown select fields.

  • Navigate to your forms:
    • In your HubSpot Marketing Hub Basic, Professional, or Enterprise account, navigate to Contacts > Forms.
    • In your HubSpot CRM or Marketing Hub Starter account, navigate to Lead Capture Forms.
  • Click on the name of a form.
  • Hover over the field you want to add placeholder text to and click Edit.
  • In the left sidebar menu, enter your placeholder text in the Placeholder text field. As you type the text, it will appear in the form field on the right to give you an idea of what your visitors will see. 

  • Click Save in the upper right-hand corner to save your changes, then click Publish to take your changes live.

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